Dente Complete Dentistry

Chicago Dentist Gets Major Upgrade

Website Development, Graphic Design, UI/UX, Content Marketing, Paid Ads, Copywriting
Increase new patient numbers, Attract more qualified patients to spend on higher dollar services, Bring Dente's brand into the modern era, Design a new bilingual website

Dente Complete Dentistry is a leading dental practice in the upscale Wicker Park neighborhood of Chicago. With tons of competition, Dente came to us in the hopes of reaching the Spanish speaking population (they are a bilingual practice) and raising brand awareness for their higher-end services like oral conscious sedation and smile makeovers.

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Website Development: We completely redesigned the outdated Dente website and made sure the site was accessible for English and Spanish speakers alike. Our in-house team natively translated the copy into Spanish (perks of having a multilingual staff!) and made sure the content was easy to navigate for all users. Our team focused on eliminating technical jargon and speaking to patients from their perspective: what are their problems? Their fears? 

Paid Ads: We put together a Facebook marketing strategy that targeted specific zip codes. Spanish speaking neighborhoods and households received our spanish language ads and content. At the same time, we targeted high-income households with ads for comprehensive services like smile makeovers. 

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